keeping labor cost down while hiring the expertise you need

As the economy shows signs of slowing, are you thinking you need to ramp up your marketing?

Or maybe you’re looking to hire an expert in an area of your business, but don’t really need someone full-time, or just have not been able to find the right person.

Nearly 20 years ago I discovered the perfect way to find the expertise I needed to help take my business to the next level, without having to commit to a full-time employee, and without having to spend gobs of time training someone.

When I hired my first virtual assistant all those years back, it was one of the smartest moves I made! I quickly discovered that I could free up my time to focus on money-generating activities, and at the same time hire experts who knew more about a particular subject area than I did.

Watch this interview I did with Dortha Hise of Pretty Smart Virtual Services, and learn how to find the ideal virtual assistant to help you leverage your time. Also, make sure to check out the FREE checklist Dortha provided that outlines the questions you want to ask a prospective VA to ensure they are the right fit for your needs.

Wondering what you might use a VA for in your business?  Here are some examples of what I use VAs for:

  • Social media posting – allowing me to have a consistent presence online.

  • Writing marketing copy – taking my words and making them more captivating and interesting.

  • Doing SEO on my website – attracting my ideal customers to find me quickly

  • Posting blogs to my website and sending out emails – freeing up precious time.

  • Keeping our website updated and relevant – making it easy for customers to navigate and find content quickly.

  • Maintaining our mailing list so I have a reliable platform for doing consistent outreach.

  • Project management support – handling the technical side of my training platforms.

  • Experts in Excel – helping to develop and maintain the products and tools I offer.

  • Video editing so I can focus on content creation and have someone else deal with the mechanics of “polishing it up”

Your time is important, and when you spend time on things someone else could do, you’re taking away time you could be spending developing and growing your business. Watch the video and then try it out!  You can use this tool from Dortha “Questions for Hiring a Virtual Assistant” to help you make sure you’re hiring the right Virtual Assistant for you!