Unleash Strategic Marketing for Your Contracting Business!

Today, we dive deeper into the realm of marketing as we continue our nine-part series on plugging the profit leaks in your contracting business. And trust me, you won’t want to miss this one!

Joining me today is Spencer Powell, an industry expert and the mastermind behind Builder Funnel. Unlike your average marketing guy, Spencer hails from a construction family business where he worked wonders, propelling their revenue from $2 million to an astounding $10 million in just four years. Needless to say, he knows his stuff!

In our exclusive interview with Spencer, we cover a range of crucial topics that can transform the way you approach marketing in your contracting business. So, grab a cup of coffee, sit back, and get ready to learn some valuable insights.

First up, we discuss why having a marketing strategy tied to your company goals is of paramount importance. Spencer shares invaluable advice on how to discern which projects to embrace and which ones to politely decline. This strategic approach ensures that your marketing efforts align with your business objectives, helping you attract the right type of clients who will contribute to your long-term success.

But what if you need leads pronto? Don’t worry; we’ve got you covered! Spencer shares some short-term marketing strategies that can generate leads quickly, giving your phone a much-needed boost. These tactics will help you bring in potential clients and opportunities right when you need them most.

Of course, it’s not just about instant gratification; we also dive into long-term marketing strategies that focus on nurturing and branding. Spencer sheds light on the best ways to implement these approaches specifically tailored to the construction industry. By investing in long-term marketing efforts, you’ll cultivate strong relationships, establish your brand’s authority, and consistently attract quality leads over time.

Now, here’s the exciting part. If you’re tired of waiting for your phone to ring with the right kind of lead, then you need to watch the video interview with Spencer. In just 35 minutes, he shares his wealth of knowledge and experience, which could potentially be the most valuable investment you make all year!

And as an added bonus, Spencer mentions a fantastic tool during the interview – the FREE website grader. In a mere 10 seconds, this tool can evaluate your website’s performance and show you how it ranks in search results. Trust me, it’s definitely worth checking out!

Next week, stay tuned for the next video in our “Plugging the Profit Leaks in Your Contracting Business” series. We’ll be focusing on how to optimize your sales process and increase your closing rate. You won’t want to miss it!

Remember, every leak you plug brings you one step closer to a more profitable and thriving contracting business. Don’t miss out on this opportunity to transform your marketing strategy. Watch the video now!

Until next time, keep building, keep growing, and keep profiting!

Here is the FREE website grader tool Spencer talked about – it takes about 10 seconds you can pop your site in there and get a score to see how your site ranks in searches.

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